Client
Yoo Capital
Borough
London Borough of Hammersmith and Fulham
Planning status
Full detailed permission granted January 2019
Current remit
Stakeholder engagement
Corporate communications
Construction communications
Planning communications
The Future Olympia masterplan is one of London’s largest, most exciting, and innovative development projects.
Yoo Capital, in partnership with Deutsche Finance International, is in the early stages of the construction of the £1bn masterplan which will see investment in the historic exhibition centre and the delivery of a new cultural hub, with a new 1500 seat theatre, world-class performing arts centre, art house cinema, jazz club, hotels, restaurants, shops, community space and office space for businesses in the creative industries.
From the outset, Yoo Capital worked with Louise to develop an honest, open and creative approach to working with the community, ensuring that local people were part of the planning and development process, saw real benefits from the masterplan and became part of its future.
As the project moves into the construction phase, Yoo Capital has continued to maintain and build genuine relationships with the community and continues to work with Louise, now at in–common projects, on construction communications, planning communications and on the positioning of the masterplan to prospective tenants, investors, political stakeholders and the local community.
Images from a recent site visit with team
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